For residents wanting to shop downtown without lugging around change for the parking meters, it’s out with the red and in with the purple.
The City of Mill Valley’s Resident Shopper Vehicle Permit (RSVP) program, which allows 94941 residents to park for free at a metered space as a way to promote downtown businesses, is nearing the end of its fourth year, with new purple stickers on sale now to replace the red stickers of the past year.
The current RSVP stickers expire on July 31. The popular program regularly sells around 3,000 stickers per year, according to City officials.
Just like the past two years, the stickers are $40 for the first two vehicles, $60 each for a third or fourth permit for 94941 residents. For residents of zip codes 94965, 94920 and 94925, all permits are $60. The city accepts check or cash at the Public Safety Building (1 Hamilton Drive) during business hours, and permits can be purchased online here.
In an effort spur RSVP sales, the Mill Valley Market offers any of its customers who spends $350 or more at the market in the month of July a $30 discount on the purchase of an RSVP sticker. Participants can bring their market receipts totaling $350 from purchases within July, along with their receipt for their RSVP sticker purchase, to the Mill Valley Market and get a $30 discount on their next purchase.
You can purchase the parking stickers various ways:
- Mail application and check to: MVPD, 1 Hamilton Drive, Mill Valley, CA 94941
- Fax application to: 415-389-4148
- In person at 1 Hamilton Drive (across from Hauke Park) 8-5 Monday - Thursday and 8-4 Friday
All RSVP stickers must be permanently attached to the left rear driver's side bumper or lower left rear window. Stickers on vehicles not placed in the proper location will be cited and vehicles parked longer than time limit for the parking space will also be ticketed!
For more information, visit the RSVP FAQ page or call 389-4100.