Let's connect!
Enjoy Mill Valley
  • HOME
  • EVENTS
    • Winterfest >
      • 2018-19 EMV Winter Guide
      • Activities, Food & Entertainment
      • About Winterfest
    • 2019 Mill Valley Wine, Beer & Gourmet Food Tasting
    • Summer Guide
    • Calendar
    • Special Events
  • VISIT
    • Muir Woods
    • Stay Over
    • Tour
    • Map
    • PRESS
  • EAT
  • PLAY
    • FOR KIDS
  • SHOP
    • Enjoy Mill Valley Store
    • Shopping Areas
    • Apparel and Jewelry
    • Art, Home & Garden
    • Automotive
    • Banking
    • Beauty & Grooming
    • Children's Goods
    • Fitness & Sports
    • Food & Wine
    • Legal, Accounting & Financial Services
    • Mind & Body
    • Nonprofit Organizations
    • Pet Care
    • Real Estate
    • Specialty Shops
  • ARTS & ENTERTAINMENT
  • BLOG
  • Mill Valley Chamber
  • City of Mill Valley
  • Miller
  • CONTACT US
  • Subscribe
  • Advertise on Enjoy Mill Valley
  • Art Lovers Save Discount Program
  • ShopMV

Doie Lounge Fashionista Takes Circuitous Route Back to Mill Valley

11/10/2016

0 Comments

 
Picture
A brides and her bridesmaids in Doie Lounge robes from Mill Valley resident Sara Kirsner Stith. Courtesy image.
PictureMill Valley resident Sara Kirsner Stith in one of her Doie Lounge robes. Courtesy image.
Sara Kirsner Stith knows a thing or two about getting just the right gift for a bridesmaid – she’s been one 12 times.

So it’s no surprise that after more than a decade in the fashion industry – much of it spent running her own clothing line – the longtime fashion designer has built a burgeoning business around a line of glamorous-yet-comfortable robes that serve as the perfect gift for a bride to give to her maids.

“There’s always somebody getting married,” Kirsner Stith says with a laugh. “And it’s a piece that you can have for years – it’s comfortable, pretty clothing.”

That business, Doie Lounge, is named after Kirsner Stith's grandmother, “who even in her 90s was always impeccably dressed, glamorous, and had an enviable confidence – a true style icon,” Kirsner says.

As her six-year-old business continues to blossom, the Mill Valley native recently completed a circuitous journey back to her hometown. Kirsner grew up here, largely in the Scott Valley and Northridge neighborhoods, and attended Park School, Marin Country Day and Redwood High. She attended the University of Vermont and then lived in San Francisco for a few years after graduation before heading to the Parsons School of Design in New York after catching the fashion bug.

PictureDone Lounge owner Sara Kirsner Stith and her husband Chad Stith, a partner at OXB Studio Architects on East Blithedale Avenue. Courtesy image.
​During her time in New York, Kirsner interned with both Marc Jacobs and DKNY before working for Ann Taylor. With educational and real-world experience in her pocket, Kirsner took a leap of faith, launching her own clothing line in New York, later moving it to Los Angeles in 2008. Kirsner’s first collection included a robe and a number of pieces that “felt like pajamas but that you could wear them out to lunch – items that were comfortable but also really beautiful,” she says.

While the clothing line continued to prosper, Kirsner found that customers continued to ask about the robes, so much so that she decided to focus squarely on them in 2010. Made with eco-friendly fabrics, Doie Lounge’s line now includes 16 of the original signature robes in different colors and prints, as well as an all-silk line and a “destination collection,” which features shorter sleeves and limited edition prints.

Two years after she shifted to focus on her line of robes, Kirsner was drawn back to the Bay Area but decided to maintain her factory in LA. She got married earlier this year to Mill Valley-based OXB Studio Architects Partner Chad Stith, and they moved from San Francisco to Mill Valley, thus completing the circle.

“I have always wanted to move back to Mill Valley, and now that we’re here, it’s just amazing,” Kirsner Stith says. “Having grown up here, I always knew I'd want to make my home here someday. It really felt like the right time to come back home.”

Kirsner Stith is already connecting with like-minded businesses, as she has a trunk show set for Saturday, Dec. 3 (12-4pm) at Dolls and Dandy Nail Lounge, and she's participating in The Hivery's Holiday Market on Wednesday, Dec. 7 (5-8pm).

“There are just so many great restaurants, shops and businesses popping up here,” she adds about her hometown. “It’s getting to be a destination of its own and people don’t need to go into the city as much anymore. There’s just nowhere else I’d rather live.”
​
The 411: Doie Lounge sells its products direct to the consumer from its website. MORE INFO.


Want to know what's happening around town? Click here to subscribe to the Enjoy Mill Valley Blog by Email!
0 Comments



Leave a Reply.

    Picture

    Subscribe to the free Enjoy Mill Valley Blog

    * indicates required
    Click here to subscribe to the free Enjoy Mill Valley Blog by Email!

    RSS Feed

    Blog Archives

    February 2019
    January 2019
    December 2018
    November 2018
    October 2018
    September 2018
    August 2018
    July 2018
    June 2018
    May 2018
    April 2018
    March 2018
    February 2018
    January 2018
    December 2017
    November 2017
    October 2017
    September 2017
    August 2017
    July 2017
    June 2017
    May 2017
    April 2017
    March 2017
    February 2017
    January 2017
    December 2016
    November 2016
    October 2016
    September 2016
    August 2016
    July 2016
    June 2016
    May 2016
    April 2016
    March 2016
    February 2016
    January 2016
    December 2015
    November 2015
    October 2015
    September 2015
    August 2015
    July 2015
    June 2015
    May 2015
    April 2015
    March 2015
    February 2015
    January 2015
    December 2014
    November 2014
    October 2014
    September 2014
    August 2014
    July 2014
    June 2014
    May 2014
    April 2014
    March 2014
    February 2014
    January 2014
    December 2013

    Categories

    All
    142 Throckmorton
    Art
    Arts & Entertainment
    City Council
    City Of Mill Valley
    County Of Marin
    Depot Plaza
    Downtown Mill Valley
    Emergency Preparedness
    First Tuesday Artwalk
    Food & Drink
    Holidays
    Kiddo!
    Live Music
    Local Laws
    Marin Mommies
    Marin Theatre Company
    Miller Avenue
    Mill Valley Fall Arts Festival
    Mill Valley Film Festival
    Mill Valley History
    Mill-valley-in-the-news
    Mill Valley Library
    Mill Valley Market
    Mill Valley School District
    Mount Tamalpais
    MV Chamber Biz Buzz
    Parks & Recreation
    Philanthropy
    Public Restrooms
    Restaurants
    Shopping
    Strawberry Village
    Sweetwater Music Hall
    Tam High
    Tam Junction
    Tam Valley
    The Redwoods
    Volunteerism

Picture
   
85 Throckmorton Avenue
Mill Valley, Callifornia 94941
415.388.9700
info@millvalley.org



Copyright 2018 Mill Valley Chamber of Commerce & Visitor Center
All images used with permission and/or source attribution.
Site Design by Linda Rosso Marketing and Communications