Now our hometown festival is ready to show off some of the most technologically innovative short films its 37th edition, set for October 3-13. In a partnership with Sharp Electronics, THX and Red Digital Cinema, the Sharp Art of Amazing 4K Film Competition “asks filmmakers to highlight the benefits of ultra high resolution entertainment through compelling, short 4K films.” 4K has become the term used for ultra high-definition televisions.
"If you've experienced high-quality, 4K content on a beautiful large screen Ultra HD TV, you know high resolution can allow viewers to see more, feel more and actually experience more," Sharp Electronics Mark Viken says. "We share filmmakers' passion for delivering the ultimate high-resolution entertainment experience, and look forward to seeing this year's submissions."
For the competition, filmmakers will submit films made specifically for Ultra HD screens like those manufactured by Sharp. The winners of the contest will have their films screening at MVFF37, with $65,000 in prizes for filmmakers and fans doled out in the process. Contest winners will also receive filmmaker festival passes and a private THX tour of the world-renowned Skywalker Ranch – birthplace of Star Wars and THX.
The panel of judges for the competition will include representatives from Sharp, THX, RED, Lucasfilm, Adobe and the California Film Institute, the producer of the Mill Valley Film Festival.
Films can be submitted through September 7. Visit www.sharpusa.com/ArtofAmazing for official rules and submission details.
On September 14, up to 15 finalists will be posted in the Art of Amazing Film gallery Fans can view all finalists and then vote for their favorite film for a chance to win a 4K prize package.
The 37th Mill Valley Film Festival runs October 2-12, bringing more than 200 filmmakers representing more than 50 countries to the CineArts@Sequoia (25 Throckmorton Ave., Mill Valley), Christopher B. Smith Rafael Film Center (1118 Fourth Street, San Rafael), and other venues throughout Marin.